Technology entrepreneurship fundamentals are treated in the course. The process technology entrepreneurs use to start a business and this involves turning a technology idea into a business venture by identifying potential market or commercial opportunity and putting together the resources such as capital and human resources (talent). The course also covers how to market and sell your idea and sustain your growth.
Focuses on the content, methods, and models for new venture opportunity assessment and analysis.
Emphasises how innovative leaders can use strategic management of innovation to enhance company performance.
Focuses on how to create and deliver value for customers and how to sustainably extract value for the venture.
Introduces tools to boost creative problem-solving skills. Rediscover personal thinking preferences, identify and eliminate mental blocks, and enhance communication and teaming skills.
Enables students to transition from creative, innovative, design thinking methods to prototyping and concept testing their products and services.
Provides an orientation to key marketing concepts critical to marketing technology-based products and services.
Highlights the critical legal business issues entrepreneurs face as they build and launch a new venture.
Provides the essential tools and know-how to build a strong financial foundation for a new technology venture.
Helps students learn the process and skills needed to launch and manage technology startup ventures.